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(2014- )[]

Sony Logo

Nicknames: "The Text", "'2010s Text"

Logo: On a black background, we see "SONY" (in its well-known font, in white).

Closing Title: The print logo appears scrolling up or fading in during the credits.

FX/SFX: The fade in, flash, and zoom in. A simple yet effective logo.

Music/Sounds: The same "ding" sound in G major used at the end of advertisements promoting Sony products, followed by the beginning of the TriStar Pictures theme, the opening theme of the film, a series of synths that beautifully segue into the Columbia Pictures theme, the Screen Gems theme, the Affirm Films theme, or silence.

Music/Sounds Variants:

  • Sometimes, it has the opening theme.
  • Sometimes, it is silent.
  • On trailers, it usually has the trailer's opening theme.
  • As a closing logo, it usually has the closing theme, or silence.

Availability: Current and extremely rare. Seen on films such as Hotel Transylvania 2, among others.

Scare Factor: None.

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